With 58,800 lights spread over 15 acres, Bruce Munro’s world famous art installation, “Field of Light,” is an illuminating first phase of new NTA-member Sensorio’s entertainment destination concept.
CEO Ken Hunter has plans to add several attractions to 40 of the 380 acres of beautiful land in Paso Robles that make up Sensorio. He was inspired many years ago by The Butchart Gardens, located near Victoria, British Columbia, and hoped to one day create something with the same feeling.
“You’ll leave being happy. It’s just a very sort of calming, beautiful piece of art, kinetic if you will, that I think is unique, particularly with regard to the topography in which this art is set. It has kind of a (soothing), intellectual effect that is just good for the soul,” Hunter says.
“Field of Light” features stemmed, fiber-optic spheres that cover the rolling hills in stunning color. Sensorio’s Executive Director Tracy Strann says the attraction integrates art, technology and nature in a way that’s never been done before.
“It’s the largest outdoor light exhibit Bruce Munro has ever done,” she says. “After your day of wine tasting and horseback riding in the Paso Robles region, you can come here in the evening and have a gourmet picnic dinner and spend the evening walking (among) the lights. We have an event lawn where people can sit and watch live music, and we have food trucks that come in nightly that vary. It’s a very fun, exciting, interactive experience.”
Strann helps coordinate group sales, as well as special dinners on the VIP terrace.
“Everything is customizable. If groups have something they’d like to do specifically, we’d be happy to accommodate,” she says.
Sensorio is situated three miles off Highway 101, the main artery between San Francisco and Los Angeles.
Photos by Serena Munro
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